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Research into the effectiveness of the babyClear© programme
Research into pregnancy and smoking led to the implementation of the babyClear© programme, which was rolled out across the North East of England to protect unborn babies and their mothers from the harm caused by smoking and reduce rates of smoking during pregnancy.
Researchers at Teesside University and Newcastle University have explored the effectiveness and impact of babyClear© since its implementation. The animation below has been created to highlight the results of this research, with the intended aim of raising awareness of the findings and helping to inform future service delivery.
You can also view the animation on YouTube.